Top Business News

How Your Brand Can Win Over Gen Z With Marketing

They aren't the tech-obsessed teeny-boppers many of us remember. Gen Z is like nothing marketers have ever seen before.

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3 Weird Tips to Get Better Outcomes From Your AI Chatbot

Don't just take the first answer. How to push your LLM to do better.

Happy Employees, Happy Customers: The Key to Unlocking Exceptional Service

Before you can have happy, satisfied customers, you have to provide employees with the tools they need to deliver five-star service.

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How Online Shopping Is Evolving in a World Without Cookies

Replacing third-party cookies with other types of data that drive personalized interactions is a sure-fire way to win customers.

Lawmakers Fear a Wave of Election Threats Tied to the Rise of Generative AI

Some small businesses are stepping up to help protect ballot boxes and preserve faith in the electoral process.